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Public media veteran of PBS and GBH will serve as the organization’s fifth leader
BOSTON, MA (May 23, 2023) – The Board of Trustees of American Public Television (APT), the leading syndicator of content to U.S. public TV stations nationwide, announced today that James E. Dunford will become the next president and CEO of APT, effective June 12. He succeeds Cynthia Fenneman, who has led APT since 2001 and will retire in early June. Dunford will lead a team of nearly 40 staff who annually offer nearly 250 new and returning series and specials available for broadcast and streaming via the company’s Exchange, Syndication and Premium Service programming services; represent and license content internationally via APT Worldwide; and distribute multicast channels Create and WORLD to the public television system.
"The opportunity to join APT at this moment of rapid change in media and to work in service of and in concert with public media stations to help them remain sustainable, valuable and relevant is a particular honor,” said Dunford. “I am excited to join the team and build on the APT legacy of delivering award-winning content from a diverse collection of producers and partners to audiences.”
APT’s programming content catalog includes prominent documentary series such as AfroPoP and Pacific Heartbeat; performance programming such as Front and Center; drama acquisitions including Midsomer Murders, The Indian Doctor and Doc Martin; how-to and lifestyle programs including America’s Test Kitchen and Cook’s Country, The Best of the Joy of Painting with Bob Ross, Lidia’s Kitchen, Rick Steves’ Europe, Christopher Kimball’s Milk Street Television, Legacy List with Matt Paxton, Kevin Belton’s New Orleans Kitchen; classic film packages; and news and current affairs programs including NHK Newsline.
“Jim immediately identified APT's ‘concierge service’ as an intrinsic cornerstone of APT’s business practices,” noted Mare Mazur, APT Board of Trustees chair and Vegas PBS president and general manager. “With his long and unwavering dedication to station success combined with his creative problem-solving, Jim emerged as the ideal candidate to carry forward Cynthia's remarkable legacy and capitalize on the potential that lies ahead.”
“For more than 60 years, APT has provided iconic programming content and has remained a nimble and dynamic enterprise with recent digital initiatives from streaming to APT Podcast Studios,” said APT president and CEO Cynthia Fenneman. “Jim’s tremendous experience in production, programming and station needs will lead the way for APT as public media navigates an ever-changing media landscape and APT remains true to its mission to help stations succeed.”
Dunford comes to APT with extensive public media expertise at both local and national levels. Since 2019, he has served PBS in the role of Senior Vice President, Station Services, developing and overseeing system-wide strategic initiatives around leadership, digital competence and fundraising for PBS’s 335 member stations. Dunford joined PBS in 2016 as Vice President, Programming and Operations, where he was responsible for the leadership of PBS content services and operations in support of PBS’s award-winning programming. In addition, Dunford supported content strategy, planning and analysis, and he managed several high-profile projects, including the station-focused engagement campaign for “The Great American Read.”
Prior to joining PBS, Dunford held a variety of roles at GBH in Boston, including Managing Director for PBS history series American Experience, where he led strategic planning for content distribution and presentation, audience development, promotion, communications, post production and digital production. Prior to assuming that role, Dunford managed all activities of the WGBH Board of Trustees as Director of Board Relations and Development Operations; as well as Series Manager and Post Production Director for American Experience.
Dunford is a graduate of Boston College, where he also served as a member of the adjunct faculty. In that role, he oversaw course design and delivery of communications-related courses in the College of Arts and Sciences, including Broadcast Writing and Broadcast Programming. He is a member of the National Academy of Television Arts and Sciences, and his work has earned awards from Promax and the Webbys.
This appointment follows a rigorous national search, selection, and approval by the APT Search Committee, ratified by the APT Board of Trustees. The Board was assisted by Spencer Stuart, a global executive search and leadership advisory firm. Members of the search committee included Board Chair Mare Mazur and Board Treasurer Linda O’Bryon; and trustees Lisa Shumate, Houston Public Media general manager; Neal Shapiro, CEO of The WNET Group; and Ronnie Agnew, New Jersey Advance Media general manager.
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